Is Panda 4 the Press release Panda?

Google’s latest version of it’s Panda algorithm has recently been released into the wild and Matt Cutts has suggested it’s likely to affect 7.5% of search queries (a substantial amount). Matt Cutts has suggested that this update paves the way for “gentler” updates which is great but doesn’t help any sites hit right now. Sean… Continue reading Is Panda 4 the Press release Panda?

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How Smart is Googlebot?

The question has often been raised within the world of search about just how smart Google’s website crawler “bot” actually is. The simple fact is that only Google really knows but some believe that the fact that Google developed the Chrome browser is no co-incidence. After all, why would the worlds largest advertising platform and… Continue reading How Smart is Googlebot?

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